WardsAuto has named its 10 Best Interiors for 2013

Kia Motors America (KMA), one of the fastest growing car companies in the last five years, has garnered yet another accolade with the all-new Kia Forte being named to WardsAuto’s list of “10 Best Interiors of 2013.” The stylish Forte stood out for combining premium features, high-quality materials and a sophisticated design at the lowest base price in the compact-car segment.

“The all-new Forte is designed to bring our customers European-influenced styling and premium amenities found more commonly in larger sedans,” said Michael Sprague, executive vice president of marketing & communications, KMA. “WardsAuto’s recognition of the 2014 Forte’s interior as being among the best in the industry is strong evidence of the significant enhancements we’ve made to the new generation of this already-popular product. With the lowest base price in the segment, the 2014 Forte aptly advances Kia’s well-known value proposition to new levels of sophistication.”

WardsAuto named the Forte to their list of “10 Best Interiors” based on combination of technology, comfort, amenities and stylish elements. The 2014 Forte is offered in two trims and comes standard with steering wheel-mounted audio controls, SiriusXM™ Satellite Radio3 and Bluetooth® wireless technology4. Designed at Kia’s American design center in California, the Forte’s cabin has chrome accents, high quality soft-touch materials and large, easy to read, instruments.

“The Kia Forte demonstrates how far compact-car interiors have come in a short time,” said WardsAuto World executive editor Tom Murphy. “Starting at $15,9005, the Forte has the lowest base price in the segment. And yet it delivers premium features – from a straightforward and intuitive communication system to the brilliant door trim resembling the layered gills of a shark – that are sure to surprise and delight car shoppers.”

Courtesy of: Kia Newsroom

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Own Wonder Woman’s Kia Sportage!

Introducing the all-new Wonder Woman-themed Kia Sportage SUV, the latest installment from the automaker who is car-ifying the ‘Justice League of America’ one superhero at a time.

This Sportage modification is the latest in a 10-month, eight car partnership between Kia and DC Comics, who has created some of the most iconic super heroes that make up the Justice League, including Batman, Green Lantern and Superman (the eighth and final vehicle will amalgamate all seven JLA members). “As one of the most well-known Super Heroes in the world, Wonder Woman portrays an impressive balance of power, agility and confidence, all of which are inherent characteristics of the Kia Sportage crossover,” said Michael Sprague, executive vice president, marketing & communications, KMA.

Built upon the 2013 Sportage SUV, this Kia has been customized from tip to tail. The colour scheme mimics Wonder Woman’s iconic red, white and blue outfit, complete with gold star accents and five-spoke star-like wheels. A gold trim wraps around the vehicle, representing the heroine’s “Lasso of Truth.” Her eagle chest-plate is integrated into the grille and flanked by blue headlight beams, and her tiara is plastered across the top of the windshield. An aero kit was added to the car, heightening the aura of streamlined-but-powerful. The colour scheme continues into the cabin with a bright red upholstery and dash with black accents. Blue LED lighting was incorporated around the interior, and the custom seats have been emblazoned with the famous double-W-logo. A Wonder Woman costume would not be complete without her signature tiara, bracelets and glowing Lasso of Truth, so Kia has entombed a set right into the cargo area underneath a see-through panel.

Here’s the best part of the car – the driving force behind this customization is charity.

Kia is continuing last year’s partnership with DC Entertainment’s We Can Be Heroes giving campaign, an initiative committed to raising both the awareness and funds needed to fight the hunger crisis in the Horn of Africa. Specifically, the money raised will benefit the three humanitarian aid organizations currently working in Africa: Save the Children, International Rescue Committee and Mercy Corps. The funds will help the over 5 million people in Ethiopia, Kenya and Somalia living in drought and famine.

Courtesy of Autonet

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Kia Concept Car Can Monitor A Driver's Health

Revealed at the 2013 Seoul Motor Show, Kia’s CUB Concept is a five door compact vehicle aimed at ‘trend-setting urban dwellers’. President and Chief Design Officer, Peter Schreyer worked with the design staff at the Seoul studio on the project that is kind of styling mashup of their current Rio and GT Concept.

The sporty character of the car is emphasized through the use of long, low shapes. Kia’s signature ‘tiger nose’ grille has been squished to nearly a slot on the front end. The lower front and rear fascia have a matching thin to thick graphic treatment accentuating the vehicle’s width. The lower bodyside incorporates aerodynamic panels similar to the barge boards found on Formula One race cars that help smooth airflow around the vehicle.

The interior is driver focused and controls and fussy details are kept to a minimum. The instrument panel is made up of two large gauges Kia says were ‘inspired by the eyes of a wild animal.’

An interesting technology feature is a sensor strip integrated into the steering wheel which monitors the drivers biorhythms. Kia doesn’t go into any further details about what this might do, but consider if the car could adjust settings to provide a more comfortable ride/interior environment if the drivers heart rate were elevated due to stress.

Kia says there are no plans for production of the CUB but we wouldn’t rule out the next generation Rio incorporating some of these styling elements.

Courtesy of PSFK

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